Every day, many newcomers enter the e-commerce industry. So, how good is the e-commerce industry? Let's put it this way: e-commerce is like a walled city. People inside want to leave because they feel the industry is full of struggles and competition. People outside want to get in because they hear that e-commerce can make millions of dollars a year. They see it as a chance to change their fate.
Because new people enter the industry every day, e-commerce remains vibrant despite its decades-long history. However, newcomers may not always have a good start. Many new ecommerce businesses close within a month.
I hope everyone can make money in this industry. But it's sad to see people leave because they expect quick returns. Making big money in e-commerce usually requires either luck or years of experience and insight.
Newcomers shouldn't expect to make a lot of money quickly. It's rare for a new store to explode in sales within the first month. Instead, plan for one to three years. The first year is for learning the basics, the second year is for understanding the market, and the third year is for mastering product selection.
Long-term planning requires patience. You can't rush success in e-commerce. It takes time to understand the industry and make money.
Before, someone gave themselves only three months to succeed. If they didn't, they would close their store. This determination isn't helpful. When I started, it took almost half a year to stabilize my store. You can't expect results in a month without experience.
Working in an e-commerce company for five years might seem long, but it's worth it. Newcomers, especially new graduates, should start with shipping or customer service, such as Shopify, Amazon and Target. This experience is crucial for understanding the backend of e-commerce.
Working in an e-commerce company for five years gives you valuable experience. You can't buy experience; you have to earn it through time and effort. After five years, you'll understand the basics and be ready to start your own business.
Many people are too eager to succeed quickly. They take shortcuts and don't achieve much. Those who spend three years learning in a company often succeed when they start their own business.
Young people often fear setbacks and follow instructions without thinking. E-commerce operators should try new things every day. If a platform releases a new feature, test it to see its potential.
E-commerce operators shouldn't fear mistakes. Try different strategies to see what works best. Every mistake is a step toward growth. For example, when Jindoduo released a new promotion feature, I tested different bidding strategies to find the best one.
All e-commerce lessons are learned through trial and error. Without trying, there's no growth. Every mistake helps eliminate wrong operations.
Newcomers to e-commerce should have long-term plans, work in a reliable company to gain experience, and be willing to try new things. With time and effort, you can become a leader in the e-commerce industry.
One day, you'll be able to say, "I can make a product go viral." People will rush to work with you, and you'll be grateful for your early efforts.